City guide

Formerly Mogador, Essaouira cultivates a distinct identity on Morocco’s Atlantic coast: a UNESCO-listed fortified medina, a steady wind that has made it a recognised riding spot, and an artistic atmosphere that has drawn writers and musicians for decades.
The medina, between ramparts and blue lanes
A UNESCO World Heritage site for its 18th-century urban design, Essaouira’s white-and-blue medina is best explored on foot, with no fixed route. The Skala de la Ville, with its historic ramparts and rows of cannons facing the ocean, offers one of the finest views in town. Moulay Hassan Square, the living heart of the medina lined with cafés, links the port and the souks.
The fishing port and surroundings
Essaouira’s port remains active, with blue boats returning each day and a lively fish auction. It’s also one of the best places to try freshly grilled fish, prepared at open-air stalls just steps from the quay.
Wind, beach and water sports
Essaouira is known for its steady trade winds, making it one of the best windsurfing and kitesurfing spots in Morocco. The wide, windswept beach is also popular for horse riding, especially beautiful at sunset. A few kilometres away, argan oil cooperatives offer a look at traditional production by the women of the region.
Art, crafts and the Gnaoua festival
The medina is home to many thuya-wood marquetry, painting and jewellery workshops, heirs to a long local craft tradition. Every June, the Gnaoua Festival draws international artists and turns the city into an open-air music stage — worth planning around if your dates line up.
How long to stay?
2 to 3 days are enough to enjoy the medina, the port and a windy session, ideally between April and October. It’s a good length to round out an itinerary that includes Marrakech, about 2.5 hours away by road.
Find all the must-see spots on our complete Essaouira guide.
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